Dirt Devil Digital

Digital marketing · Hudson, Wisconsin

Big-agency experience.Small-business approach.

Digital marketing for businesses that want to show up better, look better, and get more customers — without the massive agency relationship.

Search Engine Optimization (SEO), local search, social media, reputation management, Answer Engine Optimization (AEO), websites, and practical AI guidance.

See How We Can Help
Find the dirt. Fix what matters.

You don’t need a massive marketing budget.

You need to know where to put the money you have.

Small businesses do not need endless meetings or 47-page reports full of jargon. They need an honest view of what matters, what can wait, and what is worth fixing first.

No hype required

Seriously. WTF is AI doing to marketing?

There is real change — and a whole lot of noise. Dirt Devil Digital helps small businesses understand what matters, what does not, and what to do next without pretending anyone can guarantee an AI recommendation.

Get the plain-English version →

The Digital Dirt Report™

Not sure where to start? Start in the Dirt.

This free, high-level diagnostic reviews your website, Search Engine Optimization (SEO), local visibility, reviews and reputation, social media, competitors, Answer Engine Optimization (AEO) and AI-readiness, and conversion opportunities.

We find the dirt. You decide what happens next.

  • Fix it yourself.
  • Have someone else fix it. No hard feelings.
  • Have Dirt Devil Digital help with deeper, project, or ongoing work.

Free Digital Dirt Report

See the biggest visible opportunities.

  • Quick, practical digital presence review
  • Major visible issues and opportunities
  • 15-minute consult
See what gets reviewed →

Good businesses come in more than one shape.

Contractors & tradesRestaurants & hospitalityRetailAutomotive & racingManufacturers & machine shopsEquipment & service businessesHome servicesRecreation businessesLocal professional servicesFamily-owned businessesEntrepreneurs & startups

Why Dirt Devil

Big-budget experience shouldn’t only help big-budget businesses.

Dirt Devil Digital brings more than 12 years of digital marketing experience across highly competitive digital environments, including work with sophisticated strategies, significant marketing investments, complex client growth challenges, performance analysis, and digital strategy.

That experience includes responsibility for client relationships with annual marketing investments exceeding $1 million. We bring the same strategic thinking to small and local businesses at a scale that makes sense — without pretending every owner has a six- or seven-figure budget.

Meet Dirt Devil Digital →

Find the dirt.
Fix what matters.

The roots

Built in the dirt.

The idea started around racing-community business owners and grew into helping local businesses more broadly. Racing is part of the mindset, not a requirement for the work.

Same competitive mindset. Different kind of track.

Let’s figure out what’s actually worth fixing.

Find the dirt. Fix what matters.